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NEW SCIENTIST is a hugely popular magazine that appeals to everyone who is interested in scientific discovery. Each week, NEW SCIENTIST reports on the latest science and technology news. It explains why a development is significant as well as putting social and cultural context around it, delivering more insight than any other current affairs or science source. The UK circulation is 150,574 (ABC Jan-June 2010) and Worldwide readership is 878,435 (Roy Morgan Research). The website attracts 14 million page impressions each month (ABCe March 2009) and around 3 million unique users. A stunning performance and an exciting licensing opportunity.